Episode 183: Erica Huss + Zoe Sakoutis & Becoming Wellness Business Mavens

 

“Less than 2% of venture capital goes to women, yet women led companies out perform companies led by men.”

-Zoe Sakoutis, Co-Founder of Earth & Star

 

On this week’s episode of the Eat Green Make Green Podcast I sit down with the trailblazing Erica Huss and Zoe Sakoutis. Erica and Zoe were the category-creating entrepreneurs behind BluePrintCleanse, sparking the explosion of the cold press juice category. After selling BluePrintCleanse for $20M+ in 2012, they’re now the Co-Founders of the functional mushroom brand Earth & Star and co-hosts of the Highway To Well Podcast. We talk about why they started BluePrintCleanse in 2007, why they’re glad they didn’t know how hard it would be before starting BluePrintCleanse, how they keep themselves well as busy parents and entrepreneurs, why they started a functional mushroom company, the many incredible benefits of mushrooms, what to look for on the labels of mushroom products and why not all are equal, and why entrepreneurship is much harder for women.